About
An independent technology venture group built around operating discipline.
Zaidan Group builds, operates and supports focused digital businesses. The group provides shared strategic, technology and operating support while each public brand keeps its own identity, market proposition and website.
Group model
What Zaidan Group is
Zaidan Group is an independent technology venture group registered in Estonia. It is an operator and builder of focused digital businesses.
The group is not positioned as a general IT consultancy, software-development agency, digital-transformation agency, investment fund, startup accelerator or generic AI consultancy.
Purpose
Why the group exists
Practical technology opportunities often require more than a product idea. They need a clear market position, a usable product or service, reliable operating foundations, disciplined communication and continuous improvement.
Zaidan Group provides a shared operating foundation for focused brands while allowing each brand to stay specific to its own market.
Brand architecture
How the three brands relate to the group
Novarra AI, KikiHost and ISOReadyHub are brands of Zaidan GROUP OÜ.
Each brand has its own identity, market proposition and website. They are not separate companies or legal subsidiaries.
Across the group they can draw on shared strategic direction, product and technology experience, operating infrastructure, brand and market-development experience, and long-term operating discipline.
- Novarra AI
- KikiHost
- ISOReadyHub
Brands of Zaidan GROUP OÜ — not separate companies or legal subsidiaries.
Shared capability
What the group contributes
These are internal group capabilities, not a public consulting-service catalogue.
Strategic direction
Maintain a defined market position, customer proposition and long-term direction.
Product and technology
Apply shared product and technical experience to practical operating needs.
Operating infrastructure
Use common systems and processes that support reliable operation.
Brand and market development
Support each brand’s own identity and market position with shared commercial experience.
Leadership
Built from operating experience.
Eng. Yasser M. Zaidan
Chairman and CEO, Zaidan Group
Yasser M. Zaidan brings more than three decades of experience building and leading businesses across technology, telecommunications, distribution, manufacturing and digital operations. His career has included founding companies, developing regional operations, and leading teams through growth and change across Saudi Arabia, the UAE, the wider Middle East and Africa.
“The goal is not more technology. It is a better-run business.”
Today he leads Zaidan Group with a practical operating philosophy: start with a specific need, build the right business around it, and improve it through real-world use. He is also the founder of Novarra AI.
Provenance
Corporate identity
- Legal name
- Zaidan GROUP OÜ
- Registry code
- 17303561
- Legal form
- Private limited company (OÜ)
- Registered
- 14 August 2025
- Registered office
- Tartu mnt 67/1-13b, 10115 Tallinn, Estonia
- Jurisdiction
- Estonia